Chiropractic + Naturopathic Doctor - January-February 2021

The Obesity Epidemic: Breaking North America’s Back

2021-01-23 05:09:27

If only we were making up these stats, perhaps it wouldn’t be so shocking. Unfortunately, the numbers are real. Compared to other countries, North America’s slice of the pie chart is more like three or four slices; more than half of the 671 million obese people in the world live in 10 countries – and America tops the list.

As chiropractors, we see a high percentage of overweight and obese patients whose conditions are either a direct result of, or exacerbated by, their weight problem. This is particularly prevalent for doctors of chiropractic. So what can you do to help?

Perhaps a doctor-supervised weight loss program is just what the doctor ordered. There’s certainly plenty of that pie to go around. The Weight Loss Products industry in the U.S. alone is Over 1/3 of adults are obese. When they lose, you gain. No insurance involvement No Auto Ship requirements No Minimum Order No Franchise Fee No Seminar Fee Not MLM NO-BRAINER FEATURES OF THE PERFECT DOCTOR SUPERVISED PROGRAM 2/3 of All Adults are Overweight or Obese As chiropractors, we see a high percentage of overweight and obese patients whose conditions are either a direct result of, or exacerbated by, their weight problem. This is particularly prevalent for doctors of chiropractic. So what can you do to help? over $20 billion. Globally, it’s over $100 billion, so clearly we’re not the only nation whose residents are fighting the bulge.

Even a fractional share of that $20 billion mentioned above would make a huge difference for any practice. And the opportunity to help patients who are struggling with weight related issues are literally walking through your door every day.

So how does one go about evaluating the managed weight loss programs on the market? Start at the core offering. If the program itself doesn’t have a documented track record of positive patient outcomes, take a pass. Ease of implementation and minimal resource requirements are definitely in the top five must-haves, as well.

Additional key considerations include a proven, turnkey 2/3of Adults marketing system, and adequate margins. If too much time or effort is required to sell it to even your existing patient base, the profits will never materialize.

Lastly, to protect yourself from getting nickel and dimed, scan the fine print for hidden fees or purchase requirements that could hinder your ability to implement the program as a profit center. And to that end, your bonus for introducing such a program should be a stream of new patients that come in through the weight loss door, and convert to chiropractic patients.

If you are considering adding weight loss to your clinic’s services, or are looking for a new weight loss program to offer, we invite you to test ChiroThin on up to 5 individuals. See our ad below.

©Annex. View All Articles.

The Obesity Epidemic: Breaking North America’s Back
https://magazine.canadianchiropractor.ca/article/The+Obesity+Epidemic%3A+Breaking+North+America%E2%80%99s+Back/3864622/691042/article.html

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