Photo: Max Tactic/Adobe stock Chiropractors have a lot to learn from this experience that acupuncturists went through. time, chiropractors felt little support from associations who should of “went to bat” for them to fend off the pro-posed government changes. However, on December 31, 2004 chiropractic was delisted from OHIP. There is a lesson here. We should strive to be fully independent of any government or insurance subsidies. We should try to make our practises cash-based so that we can survive based on the value of our clinical results. Furthermore, chiropractors have a lot to learn from this experience that acupuncturists went through. How is it that their associations were able to collaborate so quickly in order to fight for their practice freedoms? Are chiro-practic organizations taking note? They very well should be. Your future depends on it. Be vigilant and also cooperative with other profes-sions, because change is on the way for RHP’s in Ontario, and together we can be successful. The lesson I was in my third year of practice when the Ontario government removed chi-ropractic from the Ontario insurance healthcare plan. Seemingly, during this Visit cndoctor.ca to view more business talk articles and to sign up to our newsletter. MARKETING CHIROPRACTIC TO MEDICAL PRACTICES Marketing Chiropractic to Medical Practices targets chiropractors and leads them through a comprehensive sales model to demonstrate how they can educate the medical profession on how to utilize chiropractic services for their patients. By implementing a gradual approach from the first office contact to presenting an effective and educational sales call, this text informs the chiropractor how to confidently access their greatest untapped new patient source. Marketing Chiropractic to Medical Practices offers a step-by-step approach to secure medical referrals and develop ongoing professional relationships between the chiropractic and medical worlds. $170.05 Item #0763751944 Scan Code to Buy Book 877-267-3473 annexbookstore.com www.Cndoctor.ca CND_BOOKAD_HALF_NOVDEC_BAS.indd 1 September/October 2022 Chiropractic and Naturopathic Doctor 15 2021-10-26 11:07 AM
Chiropractic + Naturopathic Doctor September/October 2022: Page 15
