February 2020 canadianchiropractor.ca 14 10 20 Contents 12 COVER STORY: Performance therapy 14 Research with impact 16 Hard-headed Athletics and therapy: it’s all about the mindset BY ERIK KLEIN AND CAITLIN MARSHALL Research insights for chiropractic in Canada BY GREG KAWCHUK Mental toughness and how it can help chiropractors in practice BY KEN ANSELL How much do pain assessments need to evolve, on a scale of 1 to 10? BY MIKE STRAUSS The “G6” think-tank BY ANDRÉ-MARIE GONTHIER A look at second-generation chiropractors BY DIRK KEENAN Columnists 10 Business Talk BY ANTHONY LOMBARDI 30 Profitable radio advertising BY JAMES THOMPSON 20 Re-thinking the pain scale Departments 04 From the editor 06 News and events 29 Professional directory Icons: Flaticon.com / Smashicons / Icon Pond 24 Unity in diversity 26 Growing up chiro www.canadianchiropractor.ca February 2020 Canadian Chiropractor 3