UPFRONT | From the editor The magic five I receive many emails throughout the work week. (Don’t we all.) Some peddle their products, announce blow-out sales or strive to make me give in to a really good deal. Oddly enough, I look more forward to dealing with my work email. That’s where I can read all about the latest health research, fitness fads and healthcare-related breaking news and in-depth articles. A few times a day, Canadian Chiropractor also recieves articles from The Canadian Press to reprint online for a short period of time. (Other news sources and mediums use these stories in their reporting as well.) This particular article, “Study on cancer prevention a message for governments, Canadians” gave me pause. Particularly the following point: “The study, which included epidemiologists and experts in environmen-tal and occupational exposure to carcinogens such as asbestos, says as many as four in 10 cancer cases could be prevented by not smoking, being physically active, maintaining a healthy weight, having a nutritious diet and practising sun safety – the top five actions to decrease the burden of the disease.” The Canadian Cancer Society funded the study, which was published in the international journal Preventive Medicine. The story goes on to report that the number of cancer cases due to excess weight could nearly triple (from 7,200 to 21,000). Of course, in order to be physically active (and in turn maintain a healthy weight), we must be able to move – and that’s how chiropractic has a connection to exercise in its most fundamental way. I enjoyed the connection between this study and “What is chiropractic?” on page 9. The writer says: “...it is likely that all chiropractors agree that our role is to promote health, alleviate pain and improve quality of life.” To do these things, chiropractors can’t forget about the social deter-minants of health, which are responsible for health inequities between countries (or communities). Turn to page 16 to read all about becoming a purpose-driven business by volunteering your time, money and/or resources to helping those in need. Not only will you and your employ-ees feel better about doing something for the greater good, your business will be seen as a positive influence within the community you serve. June 2019 Volume 24, Number 4 EDITOR Jannen Belbeck [email protected] (888) 599-2228 x. 211 PUBLISHER Christine Livingstone [email protected] (519) 429-5173 • (888) 599-2228 ext. 239 ACCOUNT COORDINATOR Shannon Drumm [email protected] (888) 599-2228 ext. 219 MEDIA DESIGNER Curtis Martin CIRCULATION MANAGER Anita Madden GROUP PUBLISHER/VP SALES Martin McAnulty [email protected] PRESIDENT & CEO Mike Fredericks COO Scott Jamieson [email protected] Published and printed by Annex Business Media, 105 Donly Drive South, Simcoe, ON, Canada N3Y 4N5 Publication Mail Agreement #40065710 ISSN 1488-6952 CIRCULATION e-mail: [email protected] Tel: (416) 510-5189 Fax: (416) 416-510-6875 (main) 416-442-2191 Mail: 111 Gordon Baker Rd., Suite 400, Toronto, ON M2H 3R1 Annex Privacy Officer [email protected] Tel: 800-668-2384 Canadian Chiropractor is published eight times a year: February, April, May, June, July/August, September, October and December. SUBSCRIPTION RATES Canada – 1 Year $26.00, 2 years $42.00, 3 years $60.00 (HST #867172652RT0001) USA – 1 Year $46.00 (US Funds) Occasionally, Canadian Chiropractor will mail information on behalf of industry-related groups whose products and services we believe may be of interest to you. If you prefer not to receive this information, please contact our circulation department in any of the four ways listed above. No part of the editorial content of this publication may be reprinted without the publisher’s written permission. ©2019 Annex Publishing & Printing Inc. All rights reserved. Opinions expressed in this magazine are not necessarily those of the editor or the publisher. No liability is assumed for errors or omissions. All advertising is subject to the publisher’s approval. Such approval does not imply any endorsement of the products or services advertised. Publisher reserves the right to refuse advertising that does not meet the standards of the publication. JANNEN BELBECK, Editor @CanChiropractor /CanadianChiropractor @canchiropractor Use the hashtag #canadianchiropractor (or tag us) for a chance to be featured in a future issue! EDITORIAL ADVISORY BOARD Victoria Coleman, DC; Connie J. D’Astolfo, DC, Dip HA, PhD (cand); Pierre DesLauriers, DC; Peter Moore, DC; Don Nixdorf, DC; Greg Stewart, BPE, DC 4 Canadian Chiropractor June 2019 www.canadianchiropractor.ca